Guest Blog by Christie Rudd, bensbooknook.com/
The weather’s changing, leaves are falling and pumpkin spice is threatening to take over the planet. That can only mean one thing…. Christmas is just around the corner. Or, next week if you go by the displays out at the big box retail stores.
With the imminent arrival of the holiday season come the joy, and for some, dread, of holiday shopping. Black Friday and Cyber Monday deals abound, but what about the small business owner? How do they fit into the frenzied shopping season? That’s where Small Business Saturday comes into play.
In 2010, American Express introduced the Shop Small Movement, whose goal is to celebrate and support the small business owner 365 days a year. The Saturday after Thanksgiving is known as Small Business Saturday, a day when buying local is encouraged. Many of us know someone who owns their own business or who is a consultant for a direct sale company.
On Saturday, November 26, let’s not forget these entrepreneurs who are passionate about what they sell and always looking for new customers.